STILLART 30 YEARS
reaching audiences since 1992
reaching audiences since 1992
reaching audiences since 1992
reaching audiences since 1992
StillArt supports ambitious leaders in the arts reach bigger audiences, grow earned income, stabilize operations, and pursue greater artistic freedom for their organization. Our current signatory service is Subscription Builder, with which we aim to dramatically increase the base of traditional fixed-seat, fixed-performance subscribers for our partners.
To date, we have helped a dozen organizations consistently sell out whole seasons. Our focus is more and more turning to help our clients that are now sold out benefit from the situation more broadly by tapping into new fundraising, sponsorship, public funding and strategic development opportunities. We are a network of a dozen people, with half of us working with clients and the other half working administratively behind the curtain. We work intensely with approximately ten performing arts organizations annually.
StillArt founded in Helsinki, Finland.
Effective Marketing Report
Traction
A Documentary About Tonhalle Düsseldorf’s Subscription Success
Our collaboration with StillArt worked. All our series are now at a high level again and we are selling 97.5% of all our tickets available this season. This is of course a perfect situation, knowing early about the challenging concerts of the next season, having people line up in the morning on the day when we release single tickets, and having the freedom to invite the artists and play the works we want to. Also, our funders are happy that we are making a profit and raising our earned ticket income level. The style of StillArt’s consultancy is trustful, dedicated on music, and focused on the activities that make the biggest impact.
“I have followed Magnus Still’s work for many years and have collaborated with him on subscription growth on two big projects with different orchestras. The result has been above and beyond expectations. Still’s system is simple but well balanced and efficient. Just what we all need.”
“The work we have done with Magnus Still has been compelling across all Tonhalle departments. The system is logical, easy to understand and practically oriented, and the ongoing support of Magnus is very attentive and cooperative. The results of our subscription collaboration so far resulted in an increase of 110% in subscriptions and more than 50% in concert visits, which is immensely gratifying for all parties involved: the backstage crew, the artists and the finances.”
“I have read two truly life-changing books. The first was Michael M. Kaiser’s The Art of the Turnaround, the second Magnus Still’s Effective Marketing by Classical Music Promoters. I am very excited to learn that Magnus is writing a new book on his very special competence area of subscriptions.”
“After 36 plus years as a CEO and another 10 years as a COO to symphony orchestras and operas, my recommendation is to skip conferences and workshops for the next three years, and instead put the time and effort toward a StillArt collaboration.”
… and [reaching the ideal subscription level] also helps us sleep well at night.
“The StillArt approach is just what arts organizations need at this time. It’s pragmatic, innovative, trustworthy and driven by a genuine desire to share the thrill of great performances with more people. And they produce the goods! From my personal experience of working with them I am very happy to offer recommendation. Their work with the GSO encouraged us to think creatively, challenge our thinking and dared us to do things differently.”
Photos by: Arttu Paivinen, Tapio Haaja, Joseph Karl Stieler, Davide Ragusa, Erol Ahmed, Luke Stackpoole.